Marketing Resources with Statistics & Datasets

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Get the latest information and news on marketing, media, and advertising agencies.  Be sure to click on the DataCenter link for in-depth data!
Note: Some content may be outside the JMU subscription. JMU users may be restricted from some content in the DataCenter. Please click [more info] for details.
 
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Location: Campus/Remote
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Europa World provides the latest information covering political elections, country profiles, and industry statistics....   [more info]
Location: Campus/Remote
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Use Morningstar to find detailed information on stocks, mutual funds, exchange-traded funds, and market information.  Also provides a tool to create investment portfolios.   [more info]
Location: Campus/Remote
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Passport GMID is an online market research tool containing global information on consumer spending, industry information, country profiles, and much more.
Users will be asked to login with their JMU eid and password.  
[more info]
Location: Campus/Remote

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JMU Libraries resource
JMU users only
VIVA resource
Sponsored by VIVA, the Virtual Library of Virginia
External Web site
Open Access/Free Resource