Our Brand in Words
- Brand Guide Home
- Visual Brand
- Web Guidelines
- Writing Guidelines
- Guiding Statements
The JMU Libraries Positioning Statement is meant to help us communicate our brand to our various audiences in a voice that aligns with the JMU brand.
The current version of the positioning statement, linked above, was written by the Positioning Statement Task Force: Dan Easley, Tori Groene, Harper Holsinger, Laura Montanez, Aaron Noland (co-chair), Hillary Ostermiller, Kerry Scannell, and Kristen Shuyler (co-chair). It was last updated in March 2020. It is a PDF hosted on the JMU Libraries Hub, and requires a JMU eID to view or download.